Blog | Direct-booking growth and STR loyalty

How to Send Pre-Arrival Instructions Guests Will Actually Read

Written by Petar Ojdrovic | Apr 30, 2026 7:00:00 PM

Pre-arrival instructions are essential, but let's be honest: a long block of text with check-in codes, parking details, and WiFi passwords feels like homework. Guests skim it, miss key details, and end up messaging you with questions you already answered.

The solution is to make those instructions visual, interactive, and easy to navigate. Rich Communication Services (RCS) lets you send pre-arrival messages with photos, videos, and tapable buttons directly into your guest's native messaging app. No downloads, no new accounts, just a richer experience that works seamlessly across Apple, Android, and every major carrier.

Instead of a wall of text, you can send a message with a photo of the front door, a button that says "View Check-In Video," and another button that opens the WiFi details. Each element is clear, branded, and easy to interact with. Guests get the information they need without having to hunt through paragraphs of instructions.

This approach doesn't just improve the guest experience. It reduces the number of support messages you receive. When instructions are clear, visual, and easy to follow, guests feel more confident and less likely to reach out with basic questions. That saves you time and lets you focus on delivering hospitality, not troubleshooting.

RCS also brings trust signals that plain SMS can't match. Your logo appears at the top of the message, along with verified check marks that confirm the message is really from you. Guests are more likely to engage with a message that looks professional and feels secure.

If you're ready to upgrade how you communicate with guests, explore the messaging upgrade nobody told you about.

Topics: question=What's the best way to send pre-arrival instructions that guests actually read? • intent=guest communication